COMPOSITION
DESIGN
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Arminas Valunas – “Coca-Cola: Wherever you are.”Read more: Arminas Valunas – “Coca-Cola: Wherever you are.”Arminas created this using Juggernaut Xl model and QR Code Monster SDXL ControlNet. 
 His pipeline:
 Static Images – Forge UI.
 Upscaled with Leonardo AI universal upscaler.
 Animated with Runway ML and Minimax.
 Video upscale – Topaz Video AI.
 Composited in Adobe Premiere.
 Juggernaut Xl download here:
 https://civitai.com/models/133005/juggernaut-xl
 QR Code Monster SDXL:
 https://civitai.com/models/197247?modelVersionId=221829
COLOR
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Mysterious animation wins best illusion of 2011 – Motion silencing illusionRead more: Mysterious animation wins best illusion of 2011 – Motion silencing illusionThe 2011 Best Illusion of the Year uses motion to render color changes invisible, and so reveals a quirk in our visual systems that is new to scientists. https://en.wikipedia.org/wiki/Motion_silencing_illusion “It is a really beautiful effect, revealing something about how our visual system works that we didn’t know before,” said Daniel Simons, a professor at the University of Illinois, Champaign-Urbana. Simons studies visual cognition, and did not work on this illusion. Before its creation, scientists didn’t know that motion had this effect on perception, Simons said. A viewer stares at a speck at the center of a ring of colored dots, which continuously change color. When the ring begins to rotate around the speck, the color changes appear to stop. But this is an illusion. For some reason, the motion causes our visual system to ignore the color changes. (You can, however, see the color changes if you follow the rotating circles with your eyes.) 
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GretagMacbeth Color Checker Numeric Values and Middle GrayRead more: GretagMacbeth Color Checker Numeric Values and Middle GrayThe human eye perceives half scene brightness not as the linear 50% of the present energy (linear nature values) but as 18% of the overall brightness. We are biased to perceive more information in the dark and contrast areas. A Macbeth chart helps with calibrating back into a photographic capture into this “human perspective” of the world. https://en.wikipedia.org/wiki/Middle_gray In photography, painting, and other visual arts, middle gray or middle grey is a tone that is perceptually about halfway between black and white on a lightness scale in photography and printing, it is typically defined as 18% reflectance in visible light  Light meters, cameras, and pictures are often calibrated using an 18% gray card[4][5][6] or a color reference card such as a ColorChecker. On the assumption that 18% is similar to the average reflectance of a scene, a grey card can be used to estimate the required exposure of the film. https://en.wikipedia.org/wiki/ColorChecker (more…)
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Colormaxxing – What if I told you that rgb(255, 0, 0) is not actually the reddest red you can have in your browser?Read more: Colormaxxing – What if I told you that rgb(255, 0, 0) is not actually the reddest red you can have in your browser?https://karuna.dev/colormaxxing https://webkit.org/blog-files/color-gamut/comparison.html https://oklch.com/#70,0.1,197,100  
LIGHTING
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Practical Aspects of Spectral Data and LEDs in Digital Content Production and Virtual Production – SIGGRAPH 2022Read more: Practical Aspects of Spectral Data and LEDs in Digital Content Production and Virtual Production – SIGGRAPH 2022Comparison to the commercial side  https://www.ecolorled.com/blog/detail/what-is-rgb-rgbw-rgbic-strip-lights RGBW (RGB + White) LED strip uses a 4-in-1 LED chip made up of red, green, blue, and white. RGBWW (RGB + White + Warm White) LED strip uses either a 5-in-1 LED chip with red, green, blue, white, and warm white for color mixing. The only difference between RGBW and RGBWW is the intensity of the white color. The term RGBCCT consists of RGB and CCT. CCT (Correlated Color Temperature) means that the color temperature of the led strip light can be adjusted to change between warm white and white. Thus, RGBWW strip light is another name of RGBCCT strip. RGBCW is the acronym for Red, Green, Blue, Cold, and Warm. These 5-in-1 chips are used in supper bright smart LED lighting products 
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Convert between light exposure and intensityRead more: Convert between light exposure and intensityimport math,sys def Exposure2Intensity(exposure): exp = float(exposure) result = math.pow(2,exp) print(result) Exposure2Intensity(0) def Intensity2Exposure(intensity): inarg = float(intensity) if inarg == 0: print("Exposure of zero intensity is undefined.") return if inarg < 1e-323: inarg = max(inarg, 1e-323) print("Exposure of negative intensities is undefined. Clamping to a very small value instead (1e-323)") result = math.log(inarg, 2) print(result) Intensity2Exposure(0.1)Why Exposure?Exposure is a stop value that multiplies the intensity by 2 to the power of the stop. Increasing exposure by 1 results in double the amount of light. 
 Artists think in “stops.” Doubling or halving brightness is easy math and common in grading and look-dev.
 Exposure counts doublings in whole stops:- +1 stop = ×2 brightness
- −1 stop = ×0.5 brightness
 This gives perceptually even controls across both bright and dark values. 
 Why Intensity?Intensity is linear. 
 It’s what render engines and compositors expect when:- Summing values
- Averaging pixels
- Multiplying or filtering pixel data
 Use intensity when you need the actual math on pixel/light data. 
 Formulas (from your Python)- Intensity from exposure: intensity = 2**exposure
- Exposure from intensity: exposure = log₂(intensity)
 Guardrails: - Intensity must be > 0 to compute exposure.
- If intensity = 0 → exposure is undefined.
- Clamp tiny values (e.g. 1e−323) before using log₂.
 
 Use Exposure (stops) when…- You want artist-friendly sliders (−5…+5 stops)
- Adjusting look-dev or grading in even stops
- Matching plates with quick ±1 stop tweaks
- Tweening brightness changes smoothly across ranges
 
 Use Intensity (linear) when…- Storing raw pixel/light values
- Multiplying textures or lights by a gain
- Performing sums, averages, and filters
- Feeding values to render engines expecting linear data
 
 Examples- +2 stops → 2**2 = 4.0 (×4)
- +1 stop → 2**1 = 2.0 (×2)
- 0 stop → 2**0 = 1.0 (×1)
- −1 stop → 2**(−1) = 0.5 (×0.5)
- −2 stops → 2**(−2) = 0.25 (×0.25)
- Intensity 0.1 → exposure = log₂(0.1) ≈ −3.32
 
 Rule of thumbThink in stops (exposure) for controls and matching. 
 Compute in linear (intensity) for rendering and math.
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7 Easy Portrait Lighting SetupsRead more: 7 Easy Portrait Lighting SetupsButterfly Loop Rembrandt Split Rim Broad Short 
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Photography basics: Lumens vs Candelas (candle) vs Lux vs FootCandle vs Watts vs Irradiance vs IlluminanceRead more: Photography basics: Lumens vs Candelas (candle) vs Lux vs FootCandle vs Watts vs Irradiance vs Illuminancehttps://www.translatorscafe.com/unit-converter/en-US/illumination/1-11/ The power output of a light source is measured using the unit of watts W. This is a direct measure to calculate how much power the light is going to drain from your socket and it is not relatable to the light brightness itself. The amount of energy emitted from it per second. That energy comes out in a form of photons which we can crudely represent with rays of light coming out of the source. The higher the power the more rays emitted from the source in a unit of time. Not all energy emitted is visible to the human eye, so we often rely on photometric measurements, which takes in account the sensitivity of human eye to different wavelenghts Details in the post 
 (more…)
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Lighting Every Darkness with 3DGS: Fast Training and Real-Time Rendering and Denoising for HDR View SynthesisRead more: Lighting Every Darkness with 3DGS: Fast Training and Real-Time Rendering and Denoising for HDR View Synthesishttps://srameo.github.io/projects/le3d/ LE3D is a method for real-time HDR view synthesis from RAW images. It is particularly effective for nighttime scenes. https://github.com/Srameo/LE3D 
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